AI Marketing Lab · Workflow Library
A growing library of production-ready n8n workflows, written as guided case studies for the AI Marketing Lab at IE Business School. Each workflow ships with the raw JSON you can import, a plain-language anatomy of every node, and a step-by-step build from scratch so you can rebuild it yourself and understand the craft.
Every guide follows the same four-section shape so you always know where to look: an overview of what the workflow does, the prerequisites you'll need, a quick-start import path, and a detailed node-by-node anatomy. An optional "build from scratch" section walks through each node's configuration if you'd rather learn by rebuilding.
Each guide links a downloadable .json file. Drop it into n8n → Import from File, replace the REPLACE_WITH_* placeholders with your own IDs and tokens, link credentials, run.
Prefer to learn the n8n UI node by node? Each guide ends with a step-by-step rebuild — same outcome, but you'll know exactly what each expression and credential does.
No prior coding. Concepts are introduced when they're needed and nowhere else. Every external account used has a free tier and is covered in the prerequisites section.
New workflows are added regularly. The first one is below; more will follow covering email nurtures, lead-scoring pipelines, campaign reporting dashboards, and multi-channel content publishing.
Pulls the most relevant YouTube videos and Google Trends from the last 48 hours, drafts an SEO blog post and an X post with GPT-4.1-mini, and publishes both through Blogger and Buffer. 14 functional nodes across three mini-flows. Read the guide →
A Telegram-triggered pipeline: user sends a reference image + caption, Gemini 2.5 Flash Image ("NanoBanana") creates a UGC-style still, Google Veo 3.1 turns it into a 9:16 / 8-second video, and Buffer publishes it to X. 29 functional nodes across three flows. Read the guide →
Lead-scoring pipeline, email nurture sequences, campaign reporting, event-triggered sends… drop feedback to your instructor if a specific workflow would help your group project.